THE AGENDA -
FOR PROFESSIONAL WEB DESIGNERS AND WEB DEVELOPERS.

Meet the interactive, experts, ask the questions, and see what the innovative cutting-edge Flash-technologies can do for you. Sign up for the entire day, or in the morning (Web Designers)/afternoon (Web Developers).

WELCOME

Speakers Tour dates Register here

Morning 9-12

Focus on Web Designers
Skill Level: High

Flash for Professionals

Time: 60 min
Speaker: Fredrik Stutterheim and Björn Kummeneje, Perfect Fools
Seen it all? Don’t think so. Perfect Fools explore how, in the world of campaign websites, mixing media in unexpected ways will guarantee you grab the user's attention.

Flash Catalyst

Time: 30 min
Speaker: Enrique Duvos / Serge Jespers / Tom Krcha, Adobe
Flash Catalyst is a new professional interaction design tool for rapidly creating application interfaces and interactive content without coding. See and experience how it can change the way designers and developers work together.

Flash Platform overview

Time: 30 min
Speaker: Kenny Bogø, Adobe
The Flash Platform is an integrated set of technologies surrounded by an established ecosystem of support programs, business partners, and enthusiastic user communities. Together, they provide everything you need to create and deliver the most compelling applications, content and video. We give you an overview of the platform, and cover business related reasons for building Rich Internet Applications.

Case: Arla.se (Cottage Cheese), ATG.se, Jon-olsson.com

Time 30 min
Speaker: Johan Lopes, Swiff
Johan Lopes gives you the inside scoop on how they taught web users to properly pronounce “Cottage Cheese”, using real-time speech recognition in Flash for the first time. He also shares lessons from developing a video blog with it’s own CMS built for Jon Olsson, one of the world’s top all-round extreme skier. The site was built in less than 2 weeks using Adobe Flash CS4 and enables Jon to blog daily on his competition progress straight from the slopes."

Afternoon 13-16

Focus on Web Developers
Skill Level: Medium

Dive deep into Flash Player 10 and Pixel Bender

Time: 30 min
Speaker: Enrique Duvos / Serge Jespers / Tom Krcha, Adobe
Flash Player 10 introduces new expressive features and visual performance improvements that allow developers to build the richest and most immersive Web experiences. Plus find out how to use Pixel Bender kernel language to implement image-processing algorithms (filters or effects) in a hardware-independent manner.

New Flash Catalyst and Adobe Flex (Gumbo)

Time: 45 min
Speaker: Enrique Duvos /Serge Jesper/Tom Krcha, Adobe
Gumbo offers new data-centric development capabilities to create rich Internet applications. It also enhances project productivity with Adobe Flash Catalyst and improvements to core development capabilities such as debugger, profiler and code editor. And that’s just for starters.

Adobe Flex/LC DC Integration

Time: 45 min
Speaker: Enrique Duvos / Serge Jesper / Tom Krcha, Adobe
Adobe's server-side remoting and messaging technologies are available as open source software. Using BlazeDS, developers can easily connect to back-end distributed data and push data in real time to Flex and AIR applications. Get to know all the benefits of working with the LiveCycle Data Services.

Case: Min Boling/My Home

Time: 30 min
Speaker: Peter Mølgaard, Hello Group/User Group
Peter Mølgaard from Hello Group won Max Awards for Min Bolig (My Home), an advanced Internet platform for intelligent home control and monitoring. With the right equipment you can switch radiators on and off, dim the lights, and monitor your home with a webcam via MyHome. Peter gives you inside tips on how to manage devices from computers and mobile phones.

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THE SPEAKERS

Fredrik Stutterheim, Perfect Fools

Swedish graphic designer turned developer. Fredrik began his career as a graphic designer and worked as an art director before falling in love with the magic of actionscript and shifting to fulltime creative development. Fredrik has worked with international brands both stateside and across Europe. He is currently Technical Director at Perfect Fools Stockholm.

Björn Kummeneje, Perfect Fools

Swedish developer and sound designer. Björn develops back-end and front-end with equal creativity and has a passion for making noise. Björn started as a developer/sound designer with Houdini Digital Creations in 2000 and continued as a freelancer before joining the Fools in 2005. He is currently Executive Technical Director for the Perfect Fools Group.

Johan Lopes, Swiff

Johan Lopes gives you the inside scoop on how they taught web users to properly pronounce “Cottage Cheese”, using real-time speech recognition in Flash for the first time. He also shares lessons from developing a video blog with it’s own CMS built for Jon Olsson, one of the world’s top all-round extreme skier. The site was built in less than 2 weeks using Adobe Flash CS4 and enables Jon to blog daily on his competition progress straight from the slopes." Specialties: Adobe Technology Platform, Interactive and Emerging Technologies.

Peter Mølgaard, Hello Group/User Group

Peter has a 13-year track record of developing various kinds of software. He is now specialized in architecting and developing Rich Internet Applications based on the Adobe Flex platform. Peter has been been engaged in RIA development from the beginning when the technology was still in its inception - and before AJAX got its name. Peter became a Macromedia Flex Influencer during version 1.0 and 1.5 and is currently working with all the cool stuff in Adobe Flex 4.0. Peter works as a Senior Software Architect at Hello Group, an interactive agency located in Copenhagen, Denmark.

Kenny Bogø, Adobe

Despite his age (!), young Kenny has been working professionally with Adobe products (sales, project management, development) for more than two decades. He holds a Msc. in Marketing Management from Copenhagen Business School and has had his own consultancy business before joining Adobe Systems Nordic as Business Development Manager for Web and Platform. In his spare time Kenny plays the guitar in a rock band, studies WWII airplanes, collects AIR apps, and looks after his vineyard based in Funen, Denmark.

Enrique Duvos, Adobe

As Senior Platform Evangelist in Europe his role is to help customers, partners and developers across Europe understand and adopt the benefits and characteristics of some of the Adobe core platform technologies, such as Adobe® Flash, PDF, AIR, Flex and LiveCycle ES. Prior to the Adobe merger. Enrique was part of the Macromedia technical sales team specialized in the company’s enterprise portfolio of technologies. With a major in Computer Science and a Master’s in distributed applications, Enrique’s background includes more than ten years in the Software industry, five of them in R&D as Senior Software Architect designing and developing J2EE enterprise solutions for Macromedia US.

Serge Jespers, Adobe

Serge Jespers (born, raised and living in Belgium) has been working with Flash for over 10 years. He spent five of these years working for the largest media company in Belgium doing award-winning online projects for TV-shows like Idols, Big Brother, Miss Belgium, and more. Since early 2004 he’s been an Adobe certified freelance Flash designer/developer. He’s one of those guys who think you can do anything with Flash. From displaying SMS-messages on TV to motion tracking museum installations, to mobile live traffic updates, to personalized Flash video projects… Serge joined Adobe in March 2007. He is now spreading the word about AIR, Flash and Flex all over Europe, Middle East and Africa (EMEA).

Tom Krcha, Adobe

Working with Flash for over a decade. Tom has participated in many Flash media streaming projects including CDNs, videochats, realtime multi-user applications, IPTV and award-winning Flash websites. He is part of Adobe Platform Evangelism team Europe.